SharkAid 2012

What can I say.

There was so much love and hope during SharkAid.. Everyone (performers, helpers etc.) helped out on a volunteer basis and it was indeed touching to see so many behind the cause of saving sharks.

More importantly, it was EFFIN AWESOME to know that people loved the “I’m FINished” tagline that my team came up with. I even heard a certain singer telling another singer in the changing room that she felt the tagline was totally “bad ass”! Yeah!

A picture paints a thousand words so I’ll let the photos do the talking ;)

SharkAid 2012

Can you spot me?

My agency’s logo

My boys

With the lovely Esta (credit: PixelHub)

Sure the one on the right is the real deal? Double confirm?

Walking with fins on our backs

Hossan, ambassador of Sharks Savers Singapore performing the opening act (credit: PixelHub)

Eli T and band

Alicia Pan on the keys (credit: PixelHub)

Opera singer Juan Jackson (credit: PixelHub)

Mum and Juan.. Look at how happy she is!!

My aunt’s all-female jazz band, Tessera. She’s the violinist.

The Ukelele Girls

My primary school classmate, Shawn, who’s one half of the Ukelele Girls

Star Search 2010 top 10 finalist, Darryl Yong (credit: PixelHub)

Singapore Idol runner up, Sylvia Ratonel (credit: PixelHub)

The other personalities who were also present included:

Petrina Kow and friends (credit: PixelHub)

One Degree North (credit: PixelHub)

NMP Mr Eugene Tan sharing why his family and him are FINished with fins (credit: PixelHub)

Robin Leong (credit: PixelHub)

Swimmer Arren Quek (credit: PixelHub)

F1 power boater, Laurence Wong (credit: PixelHub)

Class 95FM DJs (credit: PixelHub)

Man behind the “I’m FINished” photoshoot and famed underwater photographer, Aaron Wong (credit: PixelHub)

Jonn Lu (Shark Savers Singapore) and Louis Ng (ACRES)

Work – Jonn getting interviewed by CNA

Little Ian on TV

The amazing volunteers that helped out at SharkAid (credit: PixelHub)

With the SUPER team at Grayling – Jake and Kenny

I’m FINished with fins. Are you? (credit: superadrianme)

A big THANK YOU to my family and friends that showed up. You guys are the best ♥

I’m FINished. Are you?

I don’t eat shark’s fin.

I haven’t been eating it for as long as I can remember. I’m not sure if I’ve even had it… But I know that if a bowl of shark’s fin soup is placed in front of me, I won’t touch it.

For the longest time, the reason I gave others for not consuming fins is because fins are obtained in a cruel manner. Fins are sliced off a live shark with a hot blade and the rest of the body (still breathing) is then thrown back into the sea, either for it to bleed to death or for other fishes to eat it alive.

About two months back, I got a call from Hossan (Shark Savers Singapore ambassador) and he asked me if I would be keen to help do PR for Shark Savers – pro bono. I’ve helped friends with some publicity work but I’ve never done it for a NGO and while I believe in the cause, I didn’t think my workload would allow me to work with this organisation in the most efficient manner.

I went for a Shark 101 and I was blown away with the facts. Did you know that only about five humans are killed by sharks each year? More people die from dog bits or even a vending machine falling on them. But, humans kill over 73 millions sharks each year. That’s just sad.

Another cool fact, sharks have been around longer than dinosaurs! They have existed for 450 million years and have survived five major mass extinctions – including the one that wiped out the dinosaurs.

So here I was, with a project I really wanted to be a part of and a group of people (my colleagues and bosses) that I had to convince that this would be a project really worth working on.

Cut the long story short, after a messaging session etc. we came up with the “I’m FINished” campaign that I feel awfully proud of. I’m FINished with fins. It’s edgy with a slight rebellious streak – perfect for our target audience (15-30ish).

My awesome team and I are FINished!

Everyone at Shark Savers is helping out because they believe in the cause. No one is paid for the work that they do and the response from everyone has been overwhelming. Behind the scenes, we’ve had Cathay Cineleisure Orchard come on board as the official venue sponsor, Gold 90.5FM as the official radio station, MediaCorp gave us bus stop space for our ads, @ccomplice offered their creative work etc.

Not forgetting all the various personalities that came onboard to support this cause. From Hossan Leong, to blogger Mr Miyagi, to supermodel Sheila Sim, to radio DJ Jean Danker, to female jazz band Tessera, to national fencer, Joan Ang. The list can go on and on and on but you get the gist. In case you’re wondering, all the beautiful photos are taken by famed underwater photographer Aaron Wong.

They're FINished too

Come this Tuesday (1 May), the world’s first ever SharkAid concert will take place from 5-8pm at Cineleisure (just outside World of Sports).

SharkAid is a public concert that will feature a star-studded cast of local and international artistes including Tessera, Sylvia Ratonel, Alicia Pan and Eli T coming together to raise awareness about shark conservation. Other than radio DJs including Ivy Tan and Yasminne Cheng, athletes such as Laurence (Captain of Singapore’s F1 power boat team), Arren Quek (National swimmer), Aaron Koh (wrestler) and Joan Ang (National fencer) will also be present. Hossan Leong, Shark Savers Singapore’s ambassador will be the host of the concert.

So, please come join and say “I’m FINished” with shark’s fin soup.

To find out more about SharkAid (gallery of personalities behind the cause, shark trivia etc.) and/or to take the pledge against the consumption of shark’s fin, please click on this link www.sharksavers.org/Singapore

Spread the shark love and I hope to see you there. Come say hi!

Buttery 5km

Exercise isn’t for the weak.

I know because I’m not an athletic person but I’ve recently tried to keep up with an exercise regime for fitness and health’s sake. Plus, who doesn’t wanna look good! ;)

When I heard about the Nike BFF run from Mel, I thought, why not! Having never participated in a run ever, 5km isn’t as appealing as 2km, but neither is it as traumatising as 10km. Plus, the whole idea of signing up with your BFF kinda appealed to me.. You know, “you’re not alone”.

So, I signed up for it and then suffered a sprained back lol! Talk about trying too hard. I stopped all high-impact sports and only resumed pilates about a week ago.

Cut the long story short, last Saturday, I psyched myself for the run of my life.

Before the run

I ran and ran (walked less than 100m, yes!) and it got to a point where I didn’t really know what I was doing but who cares cos I completed the race! Now if only I have a way of finding out how long I took

5km done! Drenched in sweat and rain

The race was rather poorly organised. Yes, it’s my first race and what would I know. But my job requires me handling events and managing expectations too.. So here are my two cents worth:

  • 5,000 runners in Sentosa is fine. StanChart has a route that goes through Universal Studios Singapore too.. But 5,000 runners in a 2-2.5m wide lane is pretty pathetic. It’s humid, stuffy and impossible to run
  • The finisher item was a piece of metal which I was later told to be a mirror. Seriously? No finisher tee?
  • The start/finish sign were in the wrong order! We started at “finish” and ended at “start”
  • Did the organisers consider that getting 5,000 runners into Sentosa via the Sentosa Express might prove to be a challenge? Didn’t help that it started to rain and everyone was waiting at Vivo city. Try shuttle buses next time! I feel for the poor tourists who wanted to go to Sentosa last Sat..
  • Crappy DJs/emcees that mocked us Singaporeans when we were too frustrated to do a silly wave before the start of the race. The start time was delayed, we were warm and we just wanted to run. Plus, the emcees weren’t local so you know, would you really want to offend 4,000ish Singaporeans?
  • We were made to wear tags to monitor our timings (I think) but until now, I have no clue how long I took to complete the 5km
  • Poor crowd management – both at Vivo (people couldn’t even come up the escalator!) and at Sentosa (looooooong queues ALLLL over)
  • The GOHs were three people from Nike. Not cool.

The queue to collect our bags after the race.. Seriously?!

I’m gonna stop ranting before I sound like a complain queen. But really, points to reflect on, Nike! Truly unacceptable :(

After the race, I went to one of my favourite places – iFly Singapore – for air conditiong and to catch up with friends. Brought Mel to check out the facility as she hasn’t been there since it officially opened in May last year.

Mel and her two BFFs ;)

The boys and I. Super love the fun team at iFly Singapore!

At night, I went clubbing at Butter Factory with my poly mates. Though not all turned up, it was a blast!! Lots of photos but too bad, they’re censored. This is the only decent photo of the night ;)

Jen and I ♥

And that was how I spent the most of my weekend. Of course I had an extremely interesting dinner last night but I’ll keep it low for now.

Have a great week y’all! xx